Continuo nella riflessione: Cosa farebbe una societa' telefonica se pensasse secondo la cultura di Google.
Google Insists It’s a Friend to Newspapers – NYTimes.com.
In his speech, Mr. Schmidt encouraged publishers to create more personalized news products that could be delivered effectively on the Web, cellphones and other devices. “We think we can build a business — again, with you guys — with significant advertising resources, where the advertising is targeted to the content,” he said. He acknowledged that many publishers were increasingly thinking about charging for their content, and said he expected the newspaper industry to eventually resemble television, where some content was free, some was purchased by subscription and some was paid for every time it was viewed. But he said he expected that advertising would remain the leading revenue model in online media.
Cosa farebbe google ?
free o a pagamento ?
flat rate o a billing variabile ?